7u778 Privacy Policy
How 7u778 collects, uses, stores, and protects the personal information of players across Bangladesh — your privacy matters to us.
Overview
Introduction to This Privacy Policy
Last updated: January 2026This Privacy Policy ("Policy") explains how 7u778 ("we", "us", "our", or "the Platform") collects, uses, stores, shares, and protects personal information provided by users ("you" or "Player") when you access or use the 7u778 website at 7u778.vip and all services offered through it — including casino games, sports betting, live dealer tables, crash games, and promotional offers. This Policy forms part of the 7u778 Terms and Conditions and governs your use of the Platform.
By creating an account or continuing to use 7u778, you confirm that you have read, understood, and agreed to this Policy. If you do not agree with any part of this Policy, you should stop using the Platform and contact [email protected] to request account closure.
Data Collection
What Personal Information We Collect
7u778 collects only the information that is necessary to provide you with a safe, functional, and responsible betting and gaming experience. The categories of personal data we collect are outlined below.
Mobile number, chosen username, and password stored as a one-way hash — never in plain text.
IP address, device type, OS, browser version, and session timestamps logged for security and fraud prevention.
Deposit and withdrawal amounts, payment method references (e.g. bKash wallet last 4 digits), and transaction timestamps.
Game history, bet amounts, win/loss records, bonus usage, and session duration used for responsible gaming monitoring.
Cookies and similar technologies used to maintain your login session, remember preferences, and analyse platform performance.
National ID or passport submitted for identity verification, stored in encrypted form accessible only to authorised compliance personnel.
Data Use
How 7u778 Uses Your Personal Information
7u778 uses your personal information solely for the purposes listed below. We do not sell your personal data to third parties for marketing or any other commercial purpose under any circumstances.
- To create and maintain your 7u778 account, verify your identity through KYC, and authenticate your login sessions securely.
- To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and bank transfer, and to maintain accurate financial records of all transactions.
- To provide customer support, respond to queries and complaints, and send account-related notifications such as security alerts and transaction confirmations.
- To monitor gameplay for responsible gaming purposes, including detecting patterns consistent with problem gambling and enforcing deposit limits or self-exclusion requests.
- To detect, investigate, and prevent fraudulent activity, money laundering, and other prohibited conduct as defined in the 7u778 Terms and Conditions.
- To improve the Platform through analysis of aggregated anonymised usage data, and to send promotional communications where you have explicitly opted in to receive them.
7u778 does not use your personal data for fully automated decision-making that produces legal or similarly significant effects without human review. Where automated systems flag an account (for example, for fraud review), a member of the compliance team conducts a manual review before any account action is taken.
Legal Basis
Legal Grounds for Processing Your Data
7u778 processes your personal data on one or more of the following legal grounds, depending on the nature and purpose of the processing activity:
- Contractual necessity — processing your registration data, transaction records, and KYC information is required to perform the contract between you and 7u778, including providing a functional account and processing your financial transactions.
- Legal obligation — retaining transaction records, KYC documents, and gameplay data for the periods required by applicable anti-money laundering obligations and financial record-keeping requirements.
- Legitimate interests — fraud detection, platform security, responsible gaming monitoring, and anonymised platform analytics, where our interests are not overridden by your privacy rights.
- Consent — sending promotional SMS or email communications where you have expressly opted in to receive them. You may withdraw this consent at any time by contacting [email protected].
Data Sharing
Who We Share Your Information With
7u778 does not sell, rent, or trade your personal data. We share your information only in the limited circumstances described below and only to the extent strictly necessary for each stated purpose:
- Payment service providers — bKash, Nagad, Rocket, Upay, Visa, Mastercard, and partner Bangladeshi banks receive only the transaction data required to process your specific deposit or withdrawal. They do not receive your gameplay history or KYC documents.
- Game technology providers — Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Spribe, and Ezugi receive anonymised session tokens to enable game loading and result verification. They do not receive your name, mobile number, or payment details.
- Compliance and legal authorities — we may disclose personal data to law enforcement agencies, financial intelligence units, or regulatory bodies where we are legally required to do so, or where we reasonably believe disclosure is necessary to prevent serious harm or financial crime.
- Service sub-processors — cloud infrastructure, encrypted document storage, and security audit firms engaged by 7u778 under strict contractual data protection obligations. These providers act only on our documented instructions and may not use your data for their own purposes.
All third-party service providers engaged by 7u778 are contractually required to handle your personal data in accordance with applicable data protection standards and are prohibited from using your data for any purpose beyond the specific service they provide to 7u778.
7u778 never sells your personal data to data brokers, advertising networks, or any third party for commercial marketing. Your information exists solely to operate and improve the 7u778 Platform and its services for you.
Cookies
Cookies and Tracking Technologies
7u778 uses cookies and similar browser-based technologies to deliver and improve the Platform. We use three categories of cookies:
- Strictly necessary cookies — required for the Platform to function. They maintain your login session and store your language preference. Disabling them will prevent you from staying logged in.
- Performance cookies — anonymised analytics data that helps us understand how players navigate the Platform, which features are most used, and where performance can be improved. No personally identifiable information is included.
- Functional cookies — used to remember your display preferences and maintain game state between short session breaks. These expire at the end of your browser session unless you choose to remain logged in.
You can manage cookie preferences through your mobile browser's settings. Clearing stored cookies does not affect your account data, which is held on our servers independently of your browser.
Data Retention
How Long We Keep Your Information
7u778 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, subject to any longer retention periods required by applicable legal or regulatory obligations. As a general guide: account registration data and KYC documents are retained for a minimum of five years from the date of account closure; transaction records are retained for a minimum of five years from the date of each transaction; gameplay data is retained for a minimum of three years from each session date; and device and session logs are retained for 12 months from each login date.
Where you request account closure and all financial obligations have been settled, 7u778 will anonymise or delete data no longer required for retention within 90 days of completing the closure process. Data subject to legal retention requirements will be held for the mandated period then permanently deleted.
Your Rights
Your Rights Over Your Personal Data
Subject to applicable data protection principles, you have the following rights in relation to personal data held by 7u778:
- Right of access — you may request a copy of all personal data we hold about you. Submit requests to [email protected] with the subject line "Data Access Request". 7u778 will respond within 30 calendar days.
- Right to rectification — you may request correction of inaccurate or incomplete personal data. For account details you can update directly, use your account settings. For KYC corrections, contact [email protected].
- Right to erasure — you may request deletion of your personal data where it is no longer necessary for the purposes collected, subject to overriding legal retention obligations. Data subject to mandatory legal retention cannot be deleted until the applicable period has elapsed.
- Right to object to direct marketing — opt out of promotional SMS or email at any time by contacting [email protected] with subject line "Unsubscribe". This does not affect service notifications such as security alerts or transaction confirmations.
- Right to restrict processing — in specific circumstances (for example, where you contest data accuracy), you may request that we limit processing of your data to storage only while the matter is resolved.
To exercise any of the above rights, contact [email protected] and include your registered mobile number plus a brief description of your request. 7u778 may verify your identity before acting. We will acknowledge within 5 business days and respond in full within 30 calendar days.
Security
How We Protect Your Data
7u778 implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. All data in transit between your device and 7u778 servers is protected by 256-bit SSL/TLS encryption. All data at rest — including KYC documents, transaction records, and account credentials — is stored using AES-256 encryption on access-controlled infrastructure. Access to personal data is restricted to authorised 7u778 personnel on a strict need-to-know basis, and all access events are logged and audited on a regular schedule.
Despite these measures, no internet-based platform can guarantee absolute security. In the event of a personal data breach likely to result in high risk to your rights and freedoms, 7u778 will notify affected users without undue delay and will take all reasonable steps to contain and remediate the breach. 7u778 maintains an incident response plan that is reviewed and tested on a regular basis.
Age Restriction
Protection of Persons Under 21
7u778 is strictly intended for users aged 21 and above. The Platform does not knowingly collect personal data from any person under the age of 21. Registration by underage persons is prohibited under the 7u778 Terms and Conditions. Where 7u778 discovers or has reasonable grounds to believe that personal data has been collected from a person under the age of 21, that data will be permanently deleted without retention and the associated account will be closed immediately. Any deposits made by an underage user will be refunded to the originating payment method and any accumulated winnings will be voided.
If you believe a person under 21 has registered an account on 7u778, contact us immediately at [email protected]. We treat all such reports as high priority and will investigate within 24 hours of receipt. 21+ only.
Policy Updates
Changes to This Privacy Policy
7u778 may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law, or Platform functionality. Where a material change is made, 7u778 will provide notice to registered users via their registered mobile number prior to the change taking effect, where reasonably practicable. The "Last updated" date at the top of this Policy will always reflect the date the most recent version took effect.
Continued use of 7u778 following the effective date of any revised Policy constitutes your acceptance of the updated terms. We recommend reviewing this Policy periodically. Previous versions are available on request by contacting [email protected].
Contact Us
Privacy Enquiries and Data Requests
For all privacy-related enquiries, data subject rights requests, or to report a potential data protection concern, contact the 7u778 data support team at [email protected]. Please use a subject line that indicates the nature of your request — for example: "Data Access Request", "Data Deletion Request", or "Privacy Concern". Support is available 8 AM to midnight Bangladesh Standard Time (BST, UTC+6), seven days a week.
When submitting a data request, include your registered mobile number and a clear description of your request. To protect your privacy, 7u778 may require you to complete an identity verification step before processing any data access or deletion request. We will acknowledge your request within 5 business days and provide a full response within 30 calendar days of receipt.
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